Customer Relationships

Here at Midland Packaging Dies, we aim to serve all our customers in a professional manner with an acute eye to detail, providing the highest quality die products, and promoting mutually beneficial, happy working relationships, supporting growth and prosperity.

Building Relationships

We pride ourselves on building and maintaining outstanding customer relationships. Whether your requirements are for one off bespoke projects or larger production runs, we will provide a valued service delivering individual components, sub assemblies or complete projects with the best possible manufacturing lead times. We can offer a complete project management service including product design, sampling and prototyping, manufacturing, quality inspection, logistics and on site commissioning. We recognise that our future and further growth depends on the quality of our packaging die products and the service given to our customers, so rest assured, you can rely on us.

Founded in 2012, we have established ourselves as a leading specialist die toolmaker, supporting a large portfolio of clients within the packaging industry. Our senior management team is led by Robert Bailey and Mark Rooney, who both have specialist technical disciplines and over 40 years experience in the packaging industry. We have a professionally managed business with a sustainable business model, supporting our clients to succeed, sustaining our continuous growth. We are all aware of the importance of holding tight tolerances and working with multiple concentric diameters, so if you are a prospective client, we can offer you world class toolmaking based on highly skilled people, leading edge technology, innovation and confidentiality at all times. Perforation to perfection is our motto, and we’ll deliver what we promise.


Robert Bailey

Robert has worked in the packaging and punching industry for over 20 years and is passionate about the benefits and cost savings delivered by the businesses products and services. He has worked at several leading international manufacturers of freshly prepared foods, where he specialised in technical processes. He thrives in a busy and fast paced working environment and particularly enjoys working with clients to surpass their expectations.


Mark Rooney

Mark has worked in the fresh food industry for over 20 years and is passionate about growing the company and promoting the cost benefits. Prior to founding the business with his partner Rob, Mark had several technical roles within the fresh food sector. Outside the business Mark is a kean pilot and has even hand delivered an order for dies to a client the same day via plane!



We aim to provide a customer focused service delivering the highest quality packaging dies at competitive rates. Our customers are seen as partners and we aim to adapt and be flexible to their requirements. To support this we’re continuing to invest in our manufacturing processes, logistics, infrastructure and the workforce that makes it all happen.


We only use the highest quality passported and certified materials, ensuring that our products meet exacting specifications at all times. Designed and manufactured to exceed standard manufacturer specifications, our products are engineered from a blend of confidential materials, offering increased performance, durability and reliability, and at a cost lower than manufacturer sourced parts.